Marketing strategy is very absolute and very important in the development of a company, marketing strategy is not an independent variable but must be related to the goals and objectives of the company as a whole. Marketing goals and objectives must be an integral part of the overall activities of the company.

In other words, in order for the marketing sector to be able to play its role with a high level of effectiveness, its formulation and determination must take into account the company’s competitive advantage, its facilities and infrastructure and whether or not the company is proactive in taking advantage of opportunities that arise.

Marketing strategy is basically a plan comprehensive, integrated and unified in the field of marketing, which provide guidance on the activities to be carried out for can achieve the marketing objectives of a company.

In other words, the marketing strategy is a series of goals …

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Talking about good design, we must first look at the context and purpose of the design being made. There are no fixed parameters. If the goal is to be commercial, then the design created must be able to sell or promote an item.

But if for publication purposes, what is called ‘good’, you need to look at how the content is structured, the angle of the talk, the layout, and so on. In fact, sometimes the design at the exhibition emphasizes expressive aspects rather than clear communication because it aims to attract attention.

But in general, every design regardless of the context, must be able to communicate, have views and expressions according to the space.

Work for the benefit of the project

There is a journey that must be passed for in the end a design is created. Especially when working for the benefit of a client’s project, sometimes …

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